At the end of 2024, the Financial Times reported that Meta has plans to release AI-generated users on Facebook and Instagram.

Days after departing from Omnicom Health Group (OHG), Matt McNally has returned to Publicis Groupe to serve as global CEO of Publicis Health. The Paris-based advertising giant announced the move ...

The Haymarket Media Group creative director reflects on the significance of community in advertising.

New year’s resolutions – those well-intentioned promises that usually fade faster than holiday leftovers. But this year, some ...

Publicis’ stock market capitalisation rose to €26.2bn ($27bn) at the end of 2024, making it the most valuable agency group by ...

Havas released its latest trend intelligence report Superwomen at the 2025 Consumer Electronics Showcase this week, delving ...

The campaign launched during the final regular season NFL games and will expand to national events including the College Football Playoff, NCAA Women’s Basketball and digital platforms including Hulu, ...

What: “Trickshots” a campaign built around NHL superstars Connor McDavid and Auston Matthews. It reprises one of McDonald’s most famous campaigns, “Showdown,” which featured basketball legends Michael ...

But arguably, the show's crowning achievement is its realistic depiction of the real struggles that come with operating a ...

TikTok’s fifth annual trends report is encouraging brands to “take more creative risks”, including using AI in their ...

Content provenance is intrinsically linked to trust. As deepfakes and misinformation run rampant, consumers’ distrust of ...

Winning the Lombardi Trophy of the Super Bowl ad game takes more than just game-day buzz — it requires a strategic playbook ...